Watson Rockford delivers with an amazing inventory of new Chrysler, Dodge, Jeep, and Ram vehicles, along with rock-solid sales and financing in Rockford, Michigan. Our new car dealership offers a thrilling lineup of new Jeep models, including the take-no-prisoners Jeep Wrangler and the plush and powerful Jeep Grand Cherokee. View our featured new vehicles and new vehicle specials to find your next truck, family sedan, or all-terrain SUV, and schedule a test drive today. We look forward to your visit!

New Cars & Commercial Vehicles near Grand Rapids, MI

Give your business a boost with a new commercial vehicle from Watson Rockford. We offer the full Ram lineup including the Ram 1500 or Ram ProMaster to take the job to the next level. Refine your commute and take the weekends by storm in a new Jeep Cherokee or Jeep Renegade in Rockford, MI. We offer special programs including a cash bonus for military personnel to put your dream vehicle well within reach. Contact our dealership to learn more about lease options and incentives.

Finance a New Vehicle near Plainfield Charter Township

Make a new Dodge Durango or Chrysler Pacifica your own with affordable auto financing from Watson Rockford. Begin by assessing the trade-in value of your current vehicle, and apply for financing today. We'll have the keys to your new car in your hand in no time. Give us a call today if you have any questions. Our team is happy to help!

* MSRP is the Manufacturer's Suggested Retail Price (MSRP) of the vehicle. It does not include any taxes, fees or other charges. Pricing and availability may vary based on a variety of factors, including options, dealer, specials, fees, and financing qualifications. Consult your dealer for actual price and complete details. Vehicles shown may have optional equipment at additional cost.

* The estimated selling price that appears after calculating dealer offers is for informational purposes, only. You may not qualify for the offers, incentives, discounts, or financing. Offers, incentives, discounts, or financing are subject to expiration and other restrictions. See dealer for qualifications and complete details.

* Images, prices, and options shown, including vehicle color, trim, options, pricing and other specifications are subject to availability, incentive offerings, current pricing and credit worthiness.

* In transit means that vehicles have been built, but have not yet arrived at your dealer. Images shown may not necessarily represent identical vehicles in transit to your dealership. See your dealer for actual price, payments and complete details.